Great advice Wesley, and, just to add, when pitching, while a project might not be a good fit at the time, good Photo Editors will keep you on their books in case a commission comes up that is a good fit. As an example, I was pitching something in late summer 2020 that didn't get placed, but it resulted in a commission nearly 1.5 years later in January this year.
On that note, out of interest, how would your example letter differ when pitching your new portrait portfolio to [existing and potential new] clients you want to get commissions from?
Great advice Wesley, and, just to add, when pitching, while a project might not be a good fit at the time, good Photo Editors will keep you on their books in case a commission comes up that is a good fit. As an example, I was pitching something in late summer 2020 that didn't get placed, but it resulted in a commission nearly 1.5 years later in January this year.
On that note, out of interest, how would your example letter differ when pitching your new portrait portfolio to [existing and potential new] clients you want to get commissions from?
Very true, good point!
In terms of project vs portfolio letter, it's just even shorter for portfolio since there isn't as much need for a story around it.